Although the road to success can take many different paths when looking at the world’s most successful brands, they all have one thing in common – they stand out among the rest. Creating a memorable brand should be up there in importance with profit and sales, as ultimately, they can all heavily influence one another.
The goal of any marketing initiative is to acquire customers and to build and maintain a relationship with them. And while there are numerous ways to do this, few allow you such perfect circumstances to directly reach and engage your target audience as in-store demos and product sampling. Gone are the days when in-store demonstrations
Have you ever been stuck sitting at home while all your friends are out at a party, concert, or event, only to find yourself wishing you were there? Although this sentiment is a bit of cliché and the driving story line behind many a teen movie, in reality, fear of missing out (FOMO) has been